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Marketeers 948009_f1a6bf8973fd4b79b46c96998950b80b~mv2.avif

AI Doctoral Research

Receiving her Doctorate in July 2023, Dr. Lisa used real-word scenarios from 2022 to explore 46 varied enterprise situations. She studied why organizations pursued AI, actions that led to success and failure, and the business outcomes created.

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Scroll below for the full paper and detailed slide presentation.

Check out the detailed slide presentation below.

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